Let’s Talk About Leads
As we talk to more and more agents, we notice a consistent line of questioning we have come to count on during every conversation: What About Leads? How many leads can I expect from the brokerage? How do you pass leads to agents? Leads, leads, leads? We typically turn this question back around on agents: How many deals have you closed over the past 12 months that were given to you from your Broker? How much time do you spend chasing online leads? What’s your success rate converting an online
